UC San Diego Design Lab

Rick Bright is formerly the chief executive officer of the Pandemic Prevention Institute (PPI) at The Rockefeller Foundation.

Don Norman is Distinguished Professor (emeritus) and Founder and first Director of the Design Lab at the University of California, San Diego as well as co-founder and first chair of the Cognitive Science Department and prior to that, chair of Psychology. He has been a Vice President of Advanced Technology at Apple and an executive […]

Linda A. Hill is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School and chair of the Leadership Initiative. Learn more.

AI for Good initiatives recognizes the potential impacts of AI systems on humans and societies. However, simply recognizing these impacts is not enough. To be truly Human-Centered, AI development must be user-centered, community-centered, and societally-centered.